Brands : KVIK

KVIK is a brand proposal for customer service support team. The client wanted the design and the whole brand to have a Nordic feel which portrays a simple yet efficient and straight to the point.

KVIK  means 'quick and clever' in the Danish language and I wanted to show that into the brand. Since the client wanted it to be very simple yet meaningful, i used the futhark runes, spelled it into KVIK and combined it into an hourglass.

I also used very light but fun colors to show that the  members comprising this team incorporates play with work. Since the team is diverse I also included a lot of varieties in the color to portray this.